Postprism is a social media scheduler for real estate agents and brokerages that turns one listing into a version for every network. Schedule LinkedIn posts, X image posts and YouTube video tours from one calendar, let a broker approve posts before they go out, and start at $19 a month.
Listings move fast, and the posting work lands between showings, calls and closings.
A new listing needs a LinkedIn post, an X post with photos and a video tour, and each one is written and sized differently.
Open house reminders and price updates are due at set times, often when you are in a car or walking a buyer through a home.
Many brokerages want someone to check listing posts before they go live, and doing that over text or email slows everything down.
Without new inventory, accounts go silent. Market updates and neighbourhood posts need planning ahead, not inspiration on the day.
A team or brokerage account runs alongside each agent’s own, and nobody can see what everyone has planned.
Agents want to know whether the carousel or the video tour got the reach, without opening every network’s insights page.
Four steps from a new listing to posts publishing on time.
Connect YouTube, LinkedIn, X and any other networks you use, in one workspace for you or your team.
Add the photos and the listing copy in the Content Composer, select your networks, and use Enhance with AI for a version for each one.
On Freelancer and Agency, agents submit posts for review and a broker or team lead approves them or requests changes with a note.
Put the just listed post, the open house reminder and the market update on the calendar, and Postprism publishes each one on time.
Real features in Postprism today, each with its own page for the detail.
Publish a listing as a LinkedIn post, an X post with up to 4 photos, image Pins and a YouTube video with title and thumbnail.
Up to 4 photos in an X post
One request turns your listing copy into a version for each network you selected, ready for you to check and edit.
150 AI adaptations a month on Solo, 500 on Freelancer
Agents submit posts for review, and an Owner or Admin approves them or sends them back with a note before anything is scheduled.
Freelancer and Agency plans
See listings, open houses and market updates in month, week or day view, and reschedule a post when an open house moves.
Describe your posts in plain language, answer its questions about timing, and review the drafts before you schedule them.
Impressions, reach, clicks, engagement rate and top posts across YouTube, LinkedIn Pages, X and TikTok.
30, 60 or 90 days on every plan
Write the listing once, keep a version per network, review it, then publish everywhere on time.
Every plan has unlimited posts and all six networks. The difference is people, workspaces and the review step.
Common real estate posts and where each one goes. For the full strategy, read our guide to social media for real estate.
An X post with photos of the best rooms, image Pins linking to the listing and a LinkedIn post for your network.
Schedule the reminder for the evening before and the morning of, so it goes out while you set up the signs.
Upload the walkthrough to YouTube with a title, tags, playlist and thumbnail, and a short version to TikTok.
Write a monthly market summary once, then post it as a LinkedIn text post and an X post with an image of the numbers.
Pin local favourites to a Pinterest board and share the same guide as a LinkedIn post.
Plan just sold posts and thank-you notes with your clients’ permission, and keep them on the calendar between listings.
Postprism runs an MCP server, so Claude, ChatGPT, Cursor and other MCP clients can draft and schedule posts in your workspace.
list_platforms shows which networks are connected, so drafts go only to the accounts you use.
upload_media adds the listing photos so the carousel is ready in Postprism.
create_post saves the posts as drafts, and your broker reviews them in Postprism before anything is scheduled.
Sign in with your Postprism account; no code needed. The REST API is on Freelancer and Agency.
Upload these six photos of 418 Linden Street, then draft a just listed X post and a LinkedIn post with the listing link as drafts for my broker to review.
Postprism tools it useslist_platformsThe social accounts connected to a workspace.upload_mediaUpload an image or video (JPEG, PNG, GIF, WebP, MP4, MOV, up to 10 MB) and get a URL to attach to a post.create_postCreate a post from base content, target platforms and optional per-platform versions. Without a date it is saved as a draft; with scheduled_at it is scheduled.What changes when every listing post lives on one calendar.
One listing, every network
Postprism
Write once and keep a version per network, with Enhance with AI
Networks in one place
Postprism
YouTube, LinkedIn, TikTok, Pinterest, X and Bluesky
Broker review
Postprism
Submit for review, approve or request changes with a note
Team and agent accounts
Postprism
Workspaces and roles: Owner, Admin, Editor, Viewer
AI assistant access
Postprism
MCP server on every plan
Cost
Postprism
From $19 a month, with a 7-day free trial
Solo suits one agent. Freelancer and Agency add workspaces, team members and the broker review step. Every plan starts with a 7-day free trial.
Solo
/mo
or $19/mo billed monthly
For freelancers managing one client brand.
Start free trial1 workspace
All 6 platforms
150 AI adaptations per month
100 AI image generations per month
Publishing analytics
Email support
Freelancer
/mo
or $49/mo billed monthly
For freelancers managing 2-3 client brands.
Start free trial3 client workspaces
All 6 platforms
500 AI adaptations per month
500 AI image generations per month
3 team members
Approval workflow
Priority support
Agency
/mo
or $99/mo billed monthly
For agencies managing 5+ clients.
Start free trial10 client workspaces
All 6 platforms
2,000 AI adaptations per month
1,000 AI image generations per month
Up to 10 team members
Approval workflow
Dedicated support
Start with our full guide to social media for real estate, then go deeper on formats, approvals and consistency.
Write it once, get a version for each network and put the week on one calendar. Try it free for 7 days.